As part of their global digitalisation campaign, Siemens invested in a large presence at the Goodwood Festival of Speed in 2016. As the center piece of their stand, they created a 3D ‘reality model’ of the famous Goodwood hill climb. To promote the event, I wrote ads for the motoring supplements of the Sunday papers, and made a short film of the Siemens team creating the 3D reality model. 
Copywriter: Ollie Mines
Art Director: David Brown
Creative Director: Graham Pugh
Producer: Anna Cartwright
Designers: Danny Kwong, Crestin Van Heerden
Artworkers: David Morris, Tony Philmore, Andrew Farmer
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